They Said Buy
The quote trail

Joseph Carlson on ADBE

Joseph Carlson on Adobe (ADBE): the quotes, dated.

8 dated quotes about Adobe stock (ADBE), selected from all 116 Joseph Carlson videos published since 2025-09-10 — a selected record, not the complete history. Each links to the exact second on YouTube, with ADBE’s close that day and what the stock did since.

Every quote is reproduced word for word from the video and linked to the second it was said.

ADBE close, 2026-10-19
$247.09
Price since the first forecast, Dec 8, 2025
-27.1%
S&P 500 (SPY), same period
+12.1%
vs the S&P 500
-39.2 pp
Latest stance, Sep 8, 2026
Valuation view
Mentions found
173 in 30 of 116 videos

The short version

In September 2025 Joseph Carlson shared investors' long-term concern about Adobe's competitive threats; later that month they called it uniquely cheap at a 15 P/E and 6% free cash flow yield. In November 2025 they said if buybacks and 10 to 12% EPS growth continued, the stock should have positive returns. In December 2025 they called it dramatically undervalued. In April 2026 they said they continued to stay away. In June 2026 they said Adobe needed a stronger defense against AI disruption. In August 2026 they called it one of the best turnaround opportunities for daring investors, and in September 2026 said its concerns were likely fully priced in.

Summary of the quotes on this page. Updated .

What Joseph Carlson said last · Sep 8, 2026

Valuation view

“While these are valid concerns, the thing to remember here is that Adobe has these concerns likely fully priced in at this point. It trades at a below 10 forward PE ratio.”

Watch on YouTube · at 13:33Michael Burry Keeps Buying This StockSee it in the timelineReport an issue

Price went down

ADBE -27.1%

Since Joseph Carlson’s first forecast

Bullish call · Price fell

The price fell since the first bullish quote.

ADBE from to . Price movement, not the creator’s realized return.

ADBE-27.1%
S&P 500 · SPY+12.1%
← decline 0 growth →

Price up since 1 of 8 quotes · Stock ahead of SPY: 0 of 8

Leaderboard result: Lagged the market (6 months, → ). Scored from the first close after the video, . How it is scored

Joseph Carlson’s price target and valuation calls on ADBE

A price target, a fair-value estimate and a price worth buying at are different things. Each line below quotes which one was said, and when.

  1. Valuation view

    At a 15p ratio and a 6% free cash flow yield, this company is uniquely cheap in an expensive market.

    See the quote Watch on YouTube · at 15:46The Stock Market Is Overvalued, Here's What I'm Doing Now

  2. Valuation view

    While these are valid concerns, the thing to remember here is that Adobe has these concerns likely fully priced in at this point. It trades at a below 10 forward PE ratio.

    See the quote Watch on YouTube · at 13:33Michael Burry Keeps Buying This Stock

Price and the calls

Use the left and right arrow keys to explore daily closing prices, Home and End for the first and last date, and Escape to dismiss the price tooltip. Tab to a numbered marker and press Enter to jump to its quote. Month-end prices are also available in the table below.

ADBE daily close, split-adjusted, with numbered markers at each quoted video$200$250$300$350AugSepOctNovDecJan 2026FebMarAprMayJunJulAugSepOctfirst forecast$24712345678
Numbered dots are the quotes — click or tap one to jump to it.
ADBE · daily close, split-adjusted · 2025-08-13 → 2026-10-19 · source: Yahoo Finance
Table view: month-end closes
Month endClose
2025-08-29$357
2025-09-30$353
2025-10-31$340
2025-11-28$320
2025-12-31$350
2026-01-30$293
2026-02-27$262
2026-03-31$243
2026-04-30$246
2026-05-29$259
2026-06-30$205
2026-07-31$250
2026-08-31$293
2026-09-30$240
2026-10-19$247

Use the left and right arrow keys to explore daily closing prices, Home and End for the first and last date, and Escape to dismiss the price tooltip. Tab to a numbered marker and press Enter to jump to its quote. Month-end prices are also available in the table below.

ADBE daily close, split-adjusted, with numbered markers at each quoted video$200$300AugNovJanMarMayJulSepfirst forecast$24712345678
Numbered dots are the quotes — click or tap one to jump to it.
ADBE · daily close, split-adjusted · 2025-08-13 → 2026-10-19 · source: Yahoo Finance
Table view: month-end closes
Month endClose
2025-08-29$357
2025-09-30$353
2025-10-31$340
2025-11-28$320
2025-12-31$350
2026-01-30$293
2026-02-27$262
2026-03-31$243
2026-04-30$246
2026-05-29$259
2026-06-30$205
2026-07-31$250
2026-08-31$293
2026-09-30$240
2026-10-19$247

What Joseph Carlson said, when

  1. 1

    — Risk acknowledged

    Frame from Joseph Carlson's video at 15:47.
    15:47

    “So now we have a situation where Adobe seems like it's just surrounded by new technologies, new competitive threats. Investors are very concerned about this long term, and I am as well. It's caused me to to look away from this stock for a bit.”

    Discussing Adobe's fiscal Q3 results and competition from Canva, Figma and Google's Gemini image editing.

    Watch on YouTube · at 15:478 High Quality Undervalued CompaniesCopy link to this quoteReport an issue
    Close that day
    $349.36
    ADBE since
    -29.3%
    SPY since
    +16.6%
    vs SPY
    -45.9 pp
    After 1 mo,
    -2.9% -3.7 pp vs SPY
    After 3 mo,
    +0.3% -4.5 pp vs SPY
    After 6 mo,
    -27.9% -29.7 pp vs SPY
    After 12 mo,
    -26.2% -41.4 pp vs SPY
  2. 2

    — Valuation view

    Frame from Joseph Carlson's video at 15:46.
    15:46

    “At a 15p ratio and a 6% free cash flow yield, this company is uniquely cheap in an expensive market.”

    Covering Adobe, a stock they said they did not own, after reviewing its buybacks and the contraction in its multiples.

    Watch on YouTube · at 15:46The Stock Market Is Overvalued, Here's What I'm Doing NowCopy link to this quoteReport an issue
    Close that day
    $359.42
    ADBE since
    -31.3%
    SPY since
    +15.5%
    vs SPY
    -46.8 pp
    After 1 mo,
    -4.2% -7.4 pp vs SPY
    After 3 mo,
    -0.1% -3.2 pp vs SPY
    After 6 mo,
    -31.6% -29.9 pp vs SPY
    After 12 mo,
    -31.6% -46.3 pp vs SPY
  3. 3

    — Conditional

    Frame from Joseph Carlson's video at 15:34.
    15:34

    “If Adobe just continues on doing what it's doing, buying back shares, growing its EPS at even a low rate, 10 to 12%, this stock should have positive returns.”

    Running discounted cash flow scenarios for Adobe in a video on beaten-down companies.

    Watch on YouTube · at 15:345 Beaten Down Companies To Buy NowCopy link to this quoteReport an issue
    Close that day
    $331.11
    ADBE since
    -25.4%
    SPY since
    +14.1%
    vs SPY
    -39.5 pp
    After 1 mo,
    +5.1% +4.0 pp vs SPY
    After 3 mo,
    -20.5% -22.7 pp vs SPY
    After 6 mo,
    -23.0% -32.2 pp vs SPY
  4. 4

    — Named as a pick

    Frame from Joseph Carlson's video at 13:57.
    13:57

    “Adobe's priced with so much bad sentiment that I believe the company is dramatically undervalued today. Even with these strong bare cases, it's a company that investors just don't want to own. They're too concerned about AI and that may be an opportunity for investors to buy it today.”

    After going through competition from Canva and generative AI tools, along with a cash-flow return scenario.

    Watch on YouTube · at 13:57Here's The DCF Valuations On The Most Popular StocksCopy link to this quoteReport an issue
    Close that day
    $339.12
    ADBE since
    -27.1%
    SPY since
    +12.1%
    vs SPY
    -39.2 pp
    After 1 mo,
    -3.0% -4.6 pp vs SPY
    After 3 mo,
    -21.6% -19.2 pp vs SPY
    After 6 mo,
    -36.5% -44.5 pp vs SPY
  5. 5

    — Avoid

    Frame from Joseph Carlson's video at 20:43.
    20:43

    “Since I can't answer that question, I frankly just don't know, it's a game that I don't want to play. So, for now, despite the cheap valuations, it's a stock that I continue to stay away from.”

    After reviewing free and cheaper rivals to Adobe's apps, they asked where Adobe would be in 5 to 10 years.

    Watch on YouTube · at 20:43Analyst Warns Things Could Get Much WorseCopy link to this quoteReport an issue
    Close that day
    $248.63
    ADBE since
    -0.6%
    SPY since
    +8.1%
    vs SPY
    -8.7 pp
    After 1 mo,
    +2.5% -2.8 pp vs SPY
    After 3 mo,
    -11.7% -17.8 pp vs SPY
  6. 6

    — Risk acknowledged

    Frame from Joseph Carlson's video at 6:24.
    6:24

    “Adobe will undoubtedly post great numbers, but they need to show some way that AI is not disrupting the business. They need to create a stronger defense for that.”

    Previewing Adobe's upcoming earnings report.

    Watch on YouTube · at 6:24These Stocks Are Going DownCopy link to this quoteReport an issue
    Close that day
    $244.99
    ADBE since
    +0.9%
    SPY since
    +3.7%
    vs SPY
    -2.8 pp
    After 1 mo,
    -6.0% -8.4 pp vs SPY
    After 3 mo,
    +7.1% +3.7 pp vs SPY
  7. 7

    — Named as a pick

    Frame from Joseph Carlson's video at 16:21.
    16:21

    “So, if you're the daring type and you want to go in for a turnaround play, Adobe today represents one of the best opportunities.”

    Discussing turnaround candidates, noting Adobe's revenue growth and a valuation below 10 times forward earnings.

    Watch on YouTube · at 16:219 Stocks That Could Make You RichCopy link to this quoteReport an issue
    Close that day
    $258.75
    ADBE since
    -4.5%
    SPY since
    -0.8%
    vs SPY
    -3.7 pp
    After 1 mo,
    -1.8% +0.4 pp vs SPY
  8. 8

    — Valuation view

    Frame from Joseph Carlson's video at 13:33.
    13:33

    “While these are valid concerns, the thing to remember here is that Adobe has these concerns likely fully priced in at this point. It trades at a below 10 forward PE ratio.”

    Previewing Adobe's earnings after noting investor worries about slowing revenue growth.

    Watch on YouTube · at 13:33Michael Burry Keeps Buying This StockCopy link to this quoteReport an issue
    Close that day
    $257.26
    ADBE since
    -4.0%
    SPY since
    +0.1%
    vs SPY
    -4.1 pp
    After 1 mo,
    -5.4% -6.9 pp vs SPY

No quote added since · 10 later videos from Joseph Carlson · covers videos through

How to read this

Quotes are short excerpts from Joseph Carlson's public YouTube videos, attributed to the speaker and linked to the timestamp. “Close that day” is ADBE's split-adjusted closing price on the day the video was published (New York time); if markets were closed that day, the last close before it. If the stock has split since a quote, the card shows the price it traded at that day and, beneath it, the split-adjusted close the % change uses. “Since” compares that close with the latest close on 2026-10-19. It is a price observation, not the creator's realized return, and not investment advice. How the price change is calculated. Next to it we show SPY, the ETF tracking the S&P 500, over the same two dates — so a move can be read against the market rather than on its own: why we compare with SPY. Each quote also carries a label — Named as a pick, Risk acknowledged, Reducing — describing what kind of statement it was: see what the labels mean.

Coverage: 116 of 116 videos published since 2025-09-10 covered; 173 Adobe mentions found. Prices as of 2026-10-19.

Independent record — not affiliated with or endorsed by Joseph Carlson. Request a correction or removal