They Said Buy
The quote trail

Stocks with Josh on SOFI

Stocks with Josh on SoFi (SOFI): the quotes, dated.

10 dated quotes about SoFi stock (SOFI), selected from all 229 Stocks with Josh videos published since 2025-09-10 — a selected record, not the complete history. Each links to the exact second on YouTube, with SOFI’s close that day and what the stock did since.

Every quote is reproduced word for word from the video and linked to the second it was said.

SOFI close, 2026-10-19
$14.30
Price since the first forecast, Nov 12, 2025
-55.6%
S&P 500 (SPY), same period
+12.2%
vs the S&P 500
-67.8 pp
Latest stance, Oct 14, 2026
Risk acknowledged
Mentions found
208 in 29 of 229 videos

The short version

In October 2025 Stocks with Josh said they bought SoFi, expecting it to do very well in 2026. In November 2025 they held their swing trade, with a stop loss deciding any exit. In December 2025 they named it a top 2026 pick but liked $24 to begin buying heavily. In February 2026 they planned to buy any downturn. In April 2026 they said they owned it long term, while calling its earnings multiple priced for perfection. In June 2026 they saw accumulation for a return to 30 as sensible; in July 2026 they bought some after SoFi hit $15, citing a return to $20.

Summary of the quotes on this page. Updated .

What Stocks with Josh said last · Oct 14, 2026

Risk acknowledged

“I actually completely agree with Mark because my view of SoFi is that it could remain in this lower level of consolidation for another one to two years. I'm not expecting SoFi to break the range until late 2027.”

Watch on YouTube · at 41:44Blood in the Streets 🚨 Lighting Round Coverage on Top StocksSee it in the timelineReport an issue

Price went down

SOFI -55.6%

Since Stocks with Josh’s first forecast

Bullish call · Price fell

The price fell since the first bullish quote.

SOFI from to . Price movement, not the creator’s realized return.

SOFI-55.6%
S&P 500 · SPY+12.2%
← decline 0 growth →

Price up since 2 of 10 quotes · Stock ahead of SPY: 2 of 10

Leaderboard result: Lagged the market (6 months, → ). Scored from the first close after the video, . How it is scored

Stocks with Josh’s price target and valuation calls on SOFI

A price target, a fair-value estimate and a price worth buying at are different things. Each line below quotes which one was said, and when.

  1. Price target

    I I think SoFi for accumulation into 2027 for a return to 30 makes sense. I just think you have to have a very long-term view.

    See the quote Watch on YouTube · at 4:07Stocks with Josh Live Stock Analysis #sofi #sui #bb #soxs

  2. Price target

    And I said, if you consistently accumulate under $16, we're going to see SoFi eventually break out of this range. It's going to take a while, but we're going to it's going to ru…

    See the quote Watch on YouTube · at 36:24Blood in the Streets 🚨 Lighting Round Coverage on Top Stocks

Price and the calls

Use the left and right arrow keys to explore daily closing prices, Home and End for the first and last date, and Escape to dismiss the price tooltip. Tab to a numbered marker and press Enter to jump to its quote. Month-end prices are also available in the table below.

SOFI daily close, split-adjusted, with numbered markers at each quoted video$15.00$20.00$25.00$30.00SepOctNovDecJan 2026FebMarAprMayJunJulAugSepOctfirst forecast$14.3012345–6789–10
Numbered dots are the quotes — click or tap one to jump to it.
SOFI · daily close, split-adjusted · 2025-09-10 → 2026-10-19 · source: Yahoo Finance
Table view: month-end closes
Month endClose
2025-09-30$26.42
2025-10-31$29.68
2025-11-28$29.72
2025-12-31$26.18
2026-01-30$22.81
2026-02-27$17.76
2026-03-31$15.88
2026-04-30$16.10
2026-05-29$18.22
2026-06-30$17.93
2026-07-31$16.31
2026-08-31$17.88
2026-09-30$15.72
2026-10-19$14.30

Use the left and right arrow keys to explore daily closing prices, Home and End for the first and last date, and Escape to dismiss the price tooltip. Tab to a numbered marker and press Enter to jump to its quote. Month-end prices are also available in the table below.

SOFI daily close, split-adjusted, with numbered markers at each quoted video$20.00$30.00SepDecMarJunSepfirst forecast$14.3012345–6789–10
Numbered dots are the quotes — click or tap one to jump to it.
SOFI · daily close, split-adjusted · 2025-09-10 → 2026-10-19 · source: Yahoo Finance
Table view: month-end closes
Month endClose
2025-09-30$26.42
2025-10-31$29.68
2025-11-28$29.72
2025-12-31$26.18
2026-01-30$22.81
2026-02-27$17.76
2026-03-31$15.88
2026-04-30$16.10
2026-05-29$18.22
2026-06-30$17.93
2026-07-31$16.31
2026-08-31$17.88
2026-09-30$15.72
2026-10-19$14.30

What Stocks with Josh said, when

  1. 1

    — Disclosed buy

    Frame from Stocks with Josh's video at 6:00.
    6:00

    “This is another one that I bought today and I like a lot. I feel the same way about Lyft as I do SoFi. I want to buy all the red candles in 2025 because I think it'll do very, very well in 2026.”

    He discussed SoFi during a market sell-off day, alongside Lyft, before reviewing its chart.

    Watch on YouTube · at 6:00Markets Panic Sell 🔼 Bought these RED Candles 🔴🚀Copy link to this quoteReport an issue
    Close that day
    $26.19
    SOFI since
    -45.4%
    SPY since
    +17.4%
    vs SPY
    -62.8 pp
    After 1 mo,
    +14.0% +11.0 pp vs SPY
    After 3 mo,
    0.0% -4.6 pp vs SPY
    After 6 mo,
    -30.8% -36.3 pp vs SPY
    After 12 mo,
    -47.6% -63.7 pp vs SPY
  2. 2

    — Hold, bullish

    Frame from Stocks with Josh's video at 3:45.
    3:45

    “Now, I'm going to continue to hold my SoFi uh as we continue to go forward, but ultimately, it'll be my stop loss that determines whether I get out of my swing trade position. I'm going to go over that with you guys today. Uh but, I just want to let you know we're still holding this. It looks good.”

    He was discussing using stop losses to protect capital on swing trades.

    Watch on YouTube · at 3:45Bull Trap 🪤 Predicting these Stocks Next Move #tsla #poet #sofiCopy link to this quoteReport an issue
    Close that day
    $32.21
    SOFI since
    -55.6%
    SPY since
    +12.2%
    vs SPY
    -67.8 pp
    After 1 mo,
    -9.1% -10.3 pp vs SPY
    After 3 mo,
    -31.3% -32.9 pp vs SPY
    After 6 mo,
    -44.7% -54.6 pp vs SPY
  3. 3

    — Conditional

    Frame from Stocks with Josh's video at 6:51.
    6:51

    “Uh, SoFi is one of my top picks for 2026, but I specifically said it wasn't ready yet to be bought. I really like the $24 level to begin to buy in heavily for a position, a buy and hold position in 2026.”

    He was commenting on his list of underdog stocks and said he expected the market to slow down.

    Watch on YouTube · at 6:51Crash Countdown: The One Level That Matters 🧨 + SLV vs BTC January ShowdownCopy link to this quoteReport an issue
    Close that day
    $26.82
    SOFI since
    -46.7%
    SPY since
    +11.4%
    vs SPY
    -58.1 pp
    After 1 mo,
    -14.1% -14.8 pp vs SPY
    After 3 mo,
    -41.2% -36.5 pp vs SPY
    After 6 mo,
    -31.3% -39.7 pp vs SPY
  4. 4

    — Buying the dip

    Frame from Stocks with Josh's video at 9:42.
    9:42

    “Overall, I'm going to be buying SoFi on any type of downturn that we have because this is one that I want to own more of going into the end of 2026 and into 2027. I think that they're going to do very, very well.”

    Just before this, he said SoFi needed to close above $20 or it could drop further, and that holders should consider hedging.

    Watch on YouTube · at 9:42Watch these levels ⚠️ April Repeat WarningCopy link to this quoteReport an issue
    Close that day
    $18.66
    SOFI since
    -23.4%
    SPY since
    +11.5%
    vs SPY
    -34.9 pp
    After 1 mo,
    -17.7% -10.8 pp vs SPY
    After 3 mo,
    -16.2% -24.4 pp vs SPY
    After 6 mo,
    -2.3% -12.9 pp vs SPY
  5. 5

    — Disclosed holding

    Frame from Stocks with Josh's video at 8:09.
    8:09

    “Personally, I own SoFi and I would love to see it come up. I really don't intend to sell my SoFi because it's part of a long-term portfolio position and there's a huge difference between investing and trading.”

    Ahead of earnings, he said he was not very bullish on a near-term move back toward all-time highs.

    Watch on YouTube · at 8:09Panic over POET Stock 🚨 + SOFI - BUY or HOLD before EarningsCopy link to this quoteReport an issue
    Close that day
    $18.36
    SOFI since
    -22.1%
    SPY since
    +7.7%
    vs SPY
    -29.8 pp
    After 1 mo,
    +17.4% +11.1 pp vs SPY
    After 3 mo,
    +6.1% +1.9 pp vs SPY
  6. 6

    — Risk acknowledged

    Frame from Stocks with Josh's video at 9:36.
    9:36

    “You have to remember, SoFi's got an earnings multiple that is still priced for perfection, which means there's a very high standard of success that investors are looking at that SoFi has to meet.”

    He listed valuation as one of three problems facing SoFi, along with trust and loan risk.

    Watch on YouTube · at 9:36Panic over POET Stock 🚨 + SOFI - BUY or HOLD before EarningsCopy link to this quoteReport an issue
    Close that day
    $18.36
    SOFI since
    -22.1%
    SPY since
    +7.7%
    vs SPY
    -29.8 pp
    After 1 mo,
    +17.4% +11.1 pp vs SPY
    After 3 mo,
    +6.1% +1.9 pp vs SPY
  7. 7

    — Price target

    Frame from Stocks with Josh's video at 4:07.
    4:07

    “I I think SoFi for accumulation into 2027 for a return to 30 makes sense. I just think you have to have a very long-term view.”

    He said he did not expect a quick turnaround and described SoFi as trading in a range.

    Watch on YouTube · at 4:07Stocks with Josh Live Stock Analysis #sofi #sui #bb #soxsCopy link to this quoteReport an issue
    Close that day
    $16.03
    SOFI since
    -10.8%
    SPY since
    +3.9%
    vs SPY
    -14.7 pp
    After 1 mo,
    +10.6% +9.5 pp vs SPY
    After 3 mo,
    +13.7% +9.2 pp vs SPY
  8. 8

    — Disclosed buy

    Frame from Stocks with Josh's video at 5:14.
    5:14

    “SoFi, I've said every time it gets below $15, it's a good place to buy for a return back to $20. Well, we hit $15 today and even though the overall market was bearish and I didn't really want to take risk, I decided to stick to my trade plan and buy some SoFi.”

    He was listing stocks he bought that day.

    Watch on YouTube · at 5:14Money Moving 🚀 Follow the Next MoveCopy link to this quoteReport an issue
    Close that day
    $15.25
    SOFI since
    -6.2%
    SPY since
    +5.1%
    vs SPY
    -11.3 pp
    After 1 mo,
    +9.7% +5.9 pp vs SPY
  9. 9

    — Price target

    Frame from Stocks with Josh's video at 36:24.
    36:24

    “And I said, if you consistently accumulate under $16, we're going to see SoFi eventually break out of this range. It's going to take a while, but we're going to it's going to run up back to $35 to $45.”

    Stocks with Josh was going over the SoFi playbook they had given their community, comparing the $16 range to SoFi's old $6 range. Right afterwards they called the target a guess and an optimistic outlook.

  10. 10

    — Risk acknowledged

    Frame from Stocks with Josh's video at 41:44.
    41:44

    “I actually completely agree with Mark because my view of SoFi is that it could remain in this lower level of consolidation for another one to two years. I'm not expecting SoFi to break the range until late 2027.”

    A guest, Mark, had said SoFi suits a bounce trade but not a long-term play right now. Stocks with Josh replied, and then called $14 the bounce zone.

No quote added since · 2 later videos from Stocks with Josh · covers videos through

How to read this

Quotes are short excerpts from Stocks with Josh's public YouTube videos, attributed to the speaker and linked to the timestamp. “Close that day” is SOFI's split-adjusted closing price on the day the video was published (New York time); if markets were closed that day, the last close before it. If the stock has split since a quote, the card shows the price it traded at that day and, beneath it, the split-adjusted close the % change uses. “Since” compares that close with the latest close on 2026-10-19. It is a price observation, not the creator's realized return, and not investment advice. How the price change is calculated. Next to it we show SPY, the ETF tracking the S&P 500, over the same two dates — so a move can be read against the market rather than on its own: why we compare with SPY. Each quote also carries a label — Named as a pick, Risk acknowledged, Reducing — describing what kind of statement it was: see what the labels mean.

Coverage: 229 of 229 videos published since 2025-09-10 covered; 208 SoFi Technologies mentions found. Prices as of 2026-10-19.

Independent record — not affiliated with or endorsed by Stocks with Josh. Request a correction or removal